The government postal agency is planning to send about 13.5 million postcards across the county, according to a news release. They are part of the “Write Here Wrote Now” campaign established by the Canada Post in September to encourage letter writing as a means of connection.
“Meaningful connection is vital for our emotional health, sense of community and overall well-being,” Doug Ettinger, president and CEO of Canada Post, said in a statement.
Not everyone will be getting the same exact postcard. There are six different versions — each offering a message of love, appreciation, or thanks — that will be randomly sent out to each household. The cards can be sent anywhere in the country for free.