In a landmark move to end cosmetic animal testing, Brazil’s Chamber of Deputies approved a federal ban, which was signed into law by President Lula on July 30, 2025. This historic legislation prohibits the testing of cosmetics, personal care products, perfumes, and their ingredients on vertebrate animals and invalidates the use of such data for product registration or authorization.
The law also introduces stricter labeling rules, forbidding companies from advertising products as “cruelty-free” if they relied on animal-tested data post-ban. Over the next two years, regulatory agencies will establish the standards for alternative testing methods, aligning Brazil with a growing list of nations that have embraced cruelty-free beauty practices.
This milestone not only signals a major win for animal welfare in South America but also sets a strong precedent for ethical scientific standards in the global cosmetics industry.
Source: World Animal News
